Personal Branding

Professionals and solopreneurs whose businesses depend on their expertise resonate with our Personal Branding Bundle. It is a set of lifestyle photos - headshots, portraits, even action shots when necessary, that allows somebody to communicate personality, uniqueness, and even values, through the photos. The first set below is a psychiatrist. Her audience is Maori youth and she wants to connect with her fellow practitioners regarding connecting with the mental wellness of Maori, taking into consideration the cultural and historical aspects of the Maori people. 

The second set of photos below belong to a mortgage broker who wanted to communicate to early childhood centres regarding their mortgage needs. Note the intentional use of a childcare centre (done when all the children have gone home). The environment provided context and perspective about his audience. 

The set of photos below is that of a pilates instructor. Before starting the shoot, we discussed her clientele and her company's ethos. Each shot was meticulously planned to show the correct form and incorporating an artistic angle whilst ensuring the images connected with her target audience. This collaboration resulted in images that communicated what her company was about and the type of person they could expect during their pilates sessions with her.